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EVs vs ICE Vehicles in India – What People Feel and Why Tata Motors is Out Front

  • Writer: Siddhartha Swarup
    Siddhartha Swarup
  • Apr 2, 2025
  • 4 min read

Electric Vehicles (EVs) are lighting up conversations across India, and it’s not just about the tech—it’s about emotions, hopes, and hard-earned rupees. As of March 23, 2025, India’s roads are buzzing with a shift in sentiment. EVs are winning over hearts with their green promise and long-term savings, while Internal Combustion Engine (ICE) vehicles hold onto their loyalists with a familiar grip. Tata Motors, though, is charging ahead as the EV frontrunner, and there’s a story here worth telling. Let’s roll through what people are saying about EVs versus ICE vehicles and dig into why Tata’s leading the pack, with voices from customers, experts, and reports bringing it all to life.

Imagine EVs as the new heroes of the road—eco-warriors that people are rooting for.





They’re 87%-95% energy efficient, leaving ICE vehicles in the dust at just 20%, the rest puffing out as heat. “EVs are a breath of fresh air—literally,” says Priya, a Delhi commuter who switched last year (Inc42). Research backs her up, showing they could cut India’s air pollution, which chokes 27% of the air and claims 1.2 million lives yearly. McKinsey’s survey nails it—67% of buyers are drawn to EVs for that environmental edge. “I feel good knowing I’m not adding to the smog,” echoes Rajesh, a Mumbai biker (McKinsey). Then there’s the wallet perk. EVs cost peanuts to run—INR 12 per km for ICE versus a fraction for EVs. “It’s like my fuel bill vanished,” grins Anil, a Bengaluru cab driver (Inc42). BloombergNEF predicts small EVs will be the cheapest ride by 2027, and fleet operators are already sold.


The government’s waving the green flag too, targeting 30% electric cars and 80% electric two/three-wheelers by 2030. “Policies are finally making EVs feel real,” says Sunita, a policy watcher in Pune (Clean Mobility Shift). Jharkhand’s turning into an EV hub, boosting confidence. McKinsey’s 2023 update shows 70% of city buyers are ready to switch—way past the global 52%—and for two-wheelers, 86% would pick electric over 69% for ICE. “The quiet ride sold me,” laughs Kavita, a Chennai scooter owner (McKinsey). But it’s not all sunshine. EVs hit you harder upfront. “I wanted one, but the price tag stopped me,” sighs Manoj, a Tier-2 city teacher (Inc42). Tata’s narrowing that gap—like Nexon EV at -INR 50K to +INR 56K over its ICE twin—but Bain & Company still calls it a hurdle. Charging’s a headache too—only 5,200 stations today, miles from the 46,000 needed by 2030. “I’d love an EV, but where do I plug it in?” asks Deepak, a rural shopkeeper (Inc42). McKinsey says 75% feel the network’s lagging, and 38% in smaller cities dread a dead battery. Insurance bites harder—25-60% more than ICE—and loans? “Financing felt like a maze,” grumbles Neha, a first-time buyer (Inc42). Resale’s another worry. “Will I get anything back when I sell?” wonders Sanjay, a Kolkata driver (BloombergNEF).

ICE vehicles, though, are the old buddies you can count on—cheaper upfront, gas stations everywhere. “I stick with my diesel car—fuel’s never a hunt,” says Vikram, a farmer in Uttar Pradesh (Bolt.Earth). But the cracks are showing. India’s coughing up $145 billion a year on oil imports, and pollution’s a killer. “Every day’s a haze—I’m rethinking ICE,” admits Rakesh, a Delhi salesman (Bolt.Earth). EVs are catching up on total cost, especially for city runs. “Tata Nexon EV’s range and price point make it unbeatable,” raves one driver (Inc42). An expert weighs in: “With battery costs at $100 per kWh, a 250 km range EV could match ICE prices in 18 months,” says Shailesh Chandra from Tata Motors (Autocar Professional). Yet, Bain warns, “EVs cost more upfront, and range anxiety’s real with spotty charging.”

Now, Tata Motors isn’t just riding this wave—they’re making it. With a 62% EV market share in CY2024 and 61,435 units sold (Autocar Professional), they’ve got something for everyone: Tiago EV, Nexon EV, Punch EV, Curvv EV, and more like Harrier and Safari EVs coming. “The variety hooked me—I picked Punch EV,” beams Preeti, a Hyderabad mom (Autocar Professional). Over 20,000 Punch and Curvv units rolled out since August 2024. They’re price-savvy too—Nexon EV’s gap is tight, and local battery-making’s dropping costs from $220 to $160 per kWh, aiming for $100. “Tata’s making EVs feel affordable,” says Arjun, a Bangalore techie (Inc42). Loans match or beat ICE rates, with buyback deals easing resale fears. “Financing was a breeze compared to others,” notes Priyanka, a Mumbai buyer (Inc42).


Tata’s a name Indians trust. “Tata Nexon EV’s range and price point make it unbeatable,” echoes that driver (Inc42). “They’re India’s green pioneers,” adds Meena, a sustainability buff (Bain & Company). With 1,500 dealerships—250 just for EVs—across Maharashtra, Karnataka, and beyond, they’re everywhere. “I found a showroom right in my town,” marvels Rohit, a Nagpur resident (Bain & Company). Home chargers and a 25,000-EV Uber deal by 2026 fix charging gripes. Fleet moves like the Xpres-T EV (INR ~13L) take on ICE cabs like Maruti Dzire (INR ~7.5L). “My fleet’s going electric with Tata—it’s a no-brainer,” says Vijay, a fleet owner (Bain & Company). Tech-wise, they’re pulling a Tesla—software that wows. “The features feel futuristic,” gushes Sameer, a Curvv EV owner (Bain & Company). “Tata leads with 61,435 units in 2024, though competition’s nibbling at its 62% share,” notes Autocar Professional. And policies like Jharkhand’s EV push? “It’s a tailwind for Tata,” says a local official (Clean Mobility Shift).

Here’s the sentiment rundown: EVs promise cheap runs and cleaner air, but upfront costs and charging woes nag. ICE offers affordability and ease, yet pollution and fuel bills drag it down. Tata’s strengths? Affordable EVs, battery savings, dealership reach, home charging, green cred, trust, and financing smarts. The table sums it up:



India’s EV buzz is electric—people love the green perks, savings, and government nudge, but upfront costs and spotty charging hold them back. ICE hangs on with affordability and convenience, yet its eco-damage and fuel costs lose fans. Tata Motors is steering the EV revolution with smart pricing, a massive network, and a knack for winning trust. As India’s EV market revs up, they’re set to stay ahead—if they tackle those consumer worries. What’s your take? Team EV or ICE? Drop your thoughts below—we’d love to hear how you see this showdown unfolding!

 
 
 

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